Imagine an expiration date on all of your most sensitive information. What would happen if every medical record, credit card report, and piece of your digital identity suddenly disappeared? For some companies, they do not have to imagine this because the challenge of storing their data, and accessing it when they need it, is all too real. Luckily for us, we have storage devices that protect us from losing the information that makes up our individual identities. What happens when you scale this by millions? The answer is Big Data.
Data Driven Demands
The Western Digital storage device sitting on your desk that you use to store business documents, critical sales information, and personal records is only one of 200 million devices per year created by the company. WD, a Western Digital company, manufactures half of the world’s hard drives. The company designs and makes storage devices that serve primary markets, as enterprise and cloud data centers, consumer electronics, backup, the internet and other emerging markets such as automotive and home and small office networking. The WD manufacturing process is state of the art and driven by data.
From a manufacturing standpoint, creating 50-60 million devices a quarter creates petabytes of information that must be collected, stored and disseminated to the right people in the organization, when they need it. Without the ability to satisfy the growing demand for processing their data, operations slow down, the company cannot innovate, and ever-evolving technologies outgrow the business. With WD’s traditional architecture, the company was only able to retain critical data for three months to one year. Moreover, access to that data was limited to very few people within the organization.
Keeping Up with the Data
The need for improved data retention and access drove WD to find a stable solution that would allow them to focus on the crucial part of their business that brings in revenue: manufacturing and improving the quality of their products. WD turned to Hortonworks.
Saving time and money, but also doubling data retention times, WD engineers can finally glean better and subtler patterns from the data that traditionally, was not possible. Moreover, WD is now able to offer access to their data across the organization, instead of it being isolated to a select few people.
Technology is moving much too rapidly for companies to sit back and watch innovation pass them by. This also means organizations like WD must have solutions that allow them to make better decisions, proactively innovate rather than re-actively catch up, and focus on the business demands that matter to their customers.